We’re confronting human trafficking with real-world solutions that work.
At Rethink Trafficking, we work with schools, governments, and community organizations to develop prevention programs, improve support services, and shape policy to reduce exploitation.
411
411
human trafficking victims were assisted in Orange County (2023–2024)
human trafficking victims were assisted in Orange County (2023–2024)
50%
50%
of identified OC trafficking victims are minors
of identified OC trafficking victims are minors
88%
88%
of victims who reached out for help were trafficked for sex work
of victims who reached out for help were trafficked for sex work
About Us
About Us
About Us
Rethink Trafficking started as a response to the way trafficking is usually framed—sensational stories, blurry definitions, and solutions that don’t match real life. We came up through peer-led, on-the-ground work with populations systems often misunderstand, and learned what builds trust: clarity, honesty, and respect. That’s the approach we bring today—helping organizations communicate accurately, reach the people others miss, and strengthen services that work in practice.
Rethink Trafficking grew out of a decade of peer-led, on-the-ground experience and a clear need to fill the gap between big narratives and what actually works—bringing definition-accurate training, practical program support, and trust-building strategy for hard-to-reach communities.
Rethink Trafficking grew out of a decade of peer-led, on-the-ground experience and a clear need to fill the gap between big narratives and what actually works—bringing definition-accurate training, practical program support, and trust-building strategy for hard-to-reach communities.
Our Values
Our Values
Reality-Based Education
Cut through media myths and moral panic with clear, accessible training on what trafficking actually is — and isn’t — grounded in federal definitions, lived experience, and real data.
Reality-Based
Cut through media myths and moral panic with clear, accessible training on what trafficking actually is — and isn’t — grounded in federal definitions, lived experience, and real data.
Reality-Based Education
Cut through media myths and moral panic with clear, accessible training on what trafficking actually is — and isn’t — grounded in federal definitions, lived experience, and real data.
Trauma-Informed, Harm-Reduction Practice
Practical tools for agencies, schools, and service providers to engage at-risk youth, LGBTQ+ communities, immigrants, and survivors without stigma, coercion, or fear-based tactics.
Trauma-Informed
Practical tools for agencies, schools, and service providers to engage at-risk youth, LGBTQ+ communities, immigrants, and survivors without stigma, coercion, or fear-based tactics.
Trauma-Informed Practice
Practical tools for agencies, schools, and service providers to engage at-risk youth, LGBTQ+ communities, immigrants, and survivors without stigma, coercion, or fear-based tactics.
Ethical Systems & Sustainable Outcomes
Support for organizations to meet required metrics, improve client outcomes, and build long-term stability through informed-consent principles, culturally competent programming, and community partnership.
Ethical Systems
Support for organizations to improve client outcomes and build long-term stability through informed-consent principles, culturally competent programming, and community partnership.
Ethical Systems & Sustainable Outcomes
Support for organizations to meet required metrics, improve client outcomes, and build long-term stability through informed-consent principles, culturally competent programming, and community partnership.
Who We Stand With
We focus on communities who face the highest risk of exploitation and the least access to support. Our work centers their safety, dignity, and ability to make real choices.
We focus on communities who face the highest risk of exploitation and the least access to support.
Insights from the Frontlines
Research and analysis on trafficking, policy gaps, and better responses.
Newsletter
Stay in the Loop
Policy shifts, local work, and resource drops—summarized fast.
Latest news
Get Involved!
Have a question, a project idea, or a situation you’re trying to make sense of? Reach out. We’ll point you toward next steps—whether that’s training, consulting, collaboration, or the right support.
Get Involved!
Have a question, a project idea, or a situation you’re trying to make sense of? Reach out. We’ll point you toward next steps—whether that’s training, consulting, collaboration, or the right support.
Get Involved!
Have a question, a project idea, or a situation you’re trying to make sense of? Reach out. We’ll point you toward next steps—whether that’s training, consulting, collaboration, or the right support.